This is a post in two parts.
***PART 1***
Less than a year out of the gate and Avon Red is re-releasing many of the titles in mass market format. I’m extremely excited about this for a variety of reasons, not the least of which is that I think more erotic romance should be published in mass market. The whole “readers of erotic fiction prefer trade” proclamation is a head-scratcher to me. I’m a reader of erotic fiction and I don’t prefer trade. It’s expensive. I never forget for even a moment that every time a reader buys one of my books, they could have bought two of someone else’s books. (thank you!) *BTW, I’m running a poll on the bookshelf page of my website asking which format you’d prefer to purchase my books in. 81% of voters have said they’d rather buy my books in mass market.*
Releasing the Red books in mass market is an experiment. I’m assuming they want to see how well the books sell in that format. So, here are the covers of the upcoming mass market re-releases of the Red titles. And here’s an Amazon Listmania of the books. They all release July 1st!
Go forth and buy! 
(oh, before you ask — No, my books are not scheduled to go into mass market. Sorry. 
)
I was thinking the same thing - how much I love the colors. Sexy, classy, a bit hazy and exotic without being busy and over the top. Definitely eye-catching.
on April 18th, 2007 at 8:39 pm
I love the new covers. Very sexy. I’m thinking it’s smart to repackage with new covers that stand out a bit more in mm. Good luck to all the Avon authors!
on April 18th, 2007 at 7:52 am